- Mike Ferry Discusses Buyers vs. Sellers
We’re involved today in a very unusual market … as all of you that are good easily recognize. We went for many years in what we would call a buyer’s market, and have shifted dramatically to a seller’s market today. As you know, there were parts of the country that had up to a 3 year supply of inventory between 2007 and 2011, and today there are actually metropolitan areas in the US that have a two week supply of inventory.
HERE’S THE PROBLEM … if you don’t know how to list property … if you don’t understand the listing process … if you do not understand the value in becoming a great listing agent … aren’t you not only dramatically decreasing your income potential, but possibly putting yourself in a terrible financial position? With the market turning around over the last year as quickly as it has, we know that the majority of agents are still plugging away and showing property to buyers. Even though there was a slight slowdown and interest rate change in August … agents are still insisting that working with buyers is a wise investment of their time.
Do you want to make 2013 a great year? Do you want to finish strong in 2013? Do you want to go into the first quarter of 2014 with a reasonably good cash flow? If the answer to these questions is yes … spend 75% of every day doing whatever it takes to secure listings. Or, as I’ve told audiences day after day since the first of the year … if you HAD to secure a listing in the next 4 to 5 days, and if you didn’t you would lose your license for life … could you get one? We both know the answer is yes. I understand you may have to list your own home for sale … but it would be a listing!
What do you need to know to become a great listing agent?
CEO – The Mike Ferry Organization
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